Build Your Own Ecommerce Website – According to the most recent data from the US Census Bureau, about one-third of all sales (about 33%) come from e-commerce sites. But as you probably know, government agencies tend to be a year or two behind when they release data, and this information is from 2018 numbers. A lot has happened since then.
While the numbers moved on a relatively predictable trajectory until the end of 2019, the coronavirus stepped in and turned everything upside down.
Build Your Own Ecommerce Website
People started buying more online, with more people buying things than ever before through e-commerce. According to eConsultancy, North American retail chains saw year-over-year e-commerce sales increase by 80% in April 2020.
How To Build An Ecommerce Website From Scratch: A Guide • Ecomjungle.net
And those sales numbers aren’t limited to big retailers, and most experts believe the explosive growth won’t reverse after the pandemic. “It is likely to lead to permanent changes in consumer behavior that retailers must begin to prepare for,” reports the US Chamber of Commerce.
It’s more important than ever for businesses to have an e-commerce store, even if you also sell in brick-and-mortar stores. One of the lessons learned from spring 2020 is that foot traffic can’t always be trusted, and a good balance between physical and digital can help keep your business running even in uncertain times.
Selling products online is great for business continuity because it creates redundancy. You have customers, even if they can’t or won’t come to your physical store. Here are three more reasons to create an eCommerce store.
More and more people are spending money online and buying everything from basic household items and groceries to technology and recreational products. As of March 2020, about 23% of American adults said they shop more digitally for groceries, with eMarketer noting that “changes in consumer behavior will be long-lasting” even after the pandemic.
The 6 Best Ecommerce Platforms In 2022
E-commerce was booming before COVID-19, and people who weren’t running their businesses remotely were in for a fight. The social changes of 2020 simply moved on that timeline.
The good news is that e-commerce sites usually cost much less than a retail store. You need fewer people and less space to handle day-to-day sales and customer service. You’re also looking at less risk, which can reduce the cost of overheads like insurance.
Consumers don’t have to leave their homes to buy the items they need, which means they can check items off their to-do lists much more easily. And that matters a lot. According to the National Retail Foundation, 97% of consumers stopped in the middle of a purchase because it wasn’t convenient enough.
To connect with all these online buyers in a way that is convenient for them and profitable for your business, you need to build a quality e-commerce website.
Create An Ecommerce Website In Seconds
Your domain name is the virtual address where your e-commerce store is located. A good domain name can help ensure that people find you online and contribute to the SEO power of your pages.
Yes, there are DIY website builders that you can try to tackle yourself. But if you don’t have time to spend learning the ins and outs of troubleshooting every problem that may arise, you’ll want to hire a professional developer.
Take the same time and effort when hiring a developer as you would when working with any other professional service provider, such as a lawyer or a marketing agency. Get recommendations from other ecommerce companies, read reviews and ask questions to help you understand whether or not a developer is right for your business.
Most professional developers will offer you different web hosting options, pricing, website features and ongoing maintenance so you can focus on running your business.
Shopify Vs. Own Website: Which Way To Build Your Ecommerce Website?
Your e-commerce business may not exist in a traditional physical space, but it has traditional obligations when it comes to taxes and legal requirements. Contact a local attorney to help you create your e-commerce business or the e-commerce wing of your existing business.
Obviously, it’s essential to choose an eCommerce website builder that meets your needs right from the start. However, you should spend some time planning for the future so that you can partner with a platform that can support you as you grow.
Whether you’re doing it all yourself or working with a developer, starting with a theme is a good idea. Most eCommerce website builders offer at least a few themes so you don’t have to develop or code the functionality from scratch.
But don’t choose a layout and leave the defaults as they are. Chances are hundreds or thousands of other brands are using the same themes, so you want to customize as much as you can to make sure you stand out from the crowd and that your site speaks to your brand.
Ecommerce: Build Your Own Website To Sell Products
You can also increase the functionality and convenience of your e-commerce site by embedding apps. Apps are usually found in the app market for the e-commerce platform you are using; many are free, and you can purchase others to further differentiate your site by adding features that aren’t already built in.
Once you’ve built an e-commerce site, you need something that people can buy. After all, that’s what the site is all about! However, you need to make sure that you add products in ways that help your site perform well in search engines and make it easy for consumers to find what they need; remember that 97% of people will leave your site if things get uncomfortable.
Product descriptions serve two purposes. First, it must include relevant keywords and quality content that will help your page appear in search engines.
Second, it must help convince consumers that this is the item they need. They should include copy of the features and benefits that allow the person to imagine using the product, but should avoid:
How To Customize Ecommerce Website: A Complete Guide
Pictures speak louder than words and most people want to see what they are buying before making a final decision. Since people can’t see or touch your eCommerce products in person, you need to go the extra mile by posting quality product images.
Organize your products so that they are easy for people to find. Best practices are to divide products into general categories, with additional filtering options within each group.
Add as much flexibility as possible for consumers to drill down into product types without making your site cumbersome or too complex to use. Popular range and filter options on category pages can include price, size, color, and materials. This allows customers to hide items they can’t afford or don’t meet their personal preferences.
If you want to guide customers to their preferred purchase path, such as encouraging them to buy certain brands or more expensive options, you can use featured products. These are at the top of each category page, so they’re the first thing a customer sees – the featured items are the virtual equivalent of the end displays in a physical store.
Steps To Building A Successful Ecommerce Site In 12 Months
Once people can find and choose your products, they need a way to buy and pay for them. The best thing about a quality e-commerce platform is that the shopping cart features are built in. But you need to set the payment methods as they are based on your business preferences.
If you’re not sure which of these options is right for your eCommerce business, talk to your platform’s customer service representatives for help. You can also speak with a merchant account and payment gateway customer service representative to find out what options are supported so you can make the best decision for you and your customers.
They saw your products, decided to buy and entered their credit card details. Now you need to make sure that you can receive the product in return. Here are some of the top questions you need to answer before you can officially launch your eCommerce website.
You are almost ready to open your eCommerce store for business. But before you start sending customers to your pages, test everything yourself.
How To Sell Online?
Yes, creating an e-commerce store takes a lot of work. But with online sales growing at record levels and a growing number of consumers shopping online first, it’s a job you can’t afford to skip. Use this guide to launch your e-commerce site, whether you’re starting a new business or trying to future-proof your current retail store.
Leigh-Anne Truitt is a Search Engine Optimization Specialist at BigCommerce, where she researches and discovers strategies to grow organic traffic. Before joining the e-commerce industry, Leigh-Anne honed her marketing skills at the University of Texas at Austin and CanIRank.
Blog Writing Our blog has over 800 posts now and its audience is growing. Here are the guidelines for submitting blog posts[link] Please contact us to propose your posts, we will be happy to publish your content if it follows these rules. Having your own online grocery or retail site will increase your sales like never before. With , it is very easy and affordable to create your own custom website. Never miss another sale!
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